Admation Blog

Questions to ask before investing in ad agency management software

Posted by Jodie Byass on Nov 21, 2017

Juggling multiple tools to manage your ad agency projects? Tired of endless email trails and scrambled audit trails? Difficultly ascertaining where your jobs are at any given moment? More ad agencies are implementing agency management software for greater transparency over their creative projects. Nonetheless, it’s easy to invest in the wrong agency management software.

Here are ten questions to ask before investing in agency management software to ensure you select the right tool for your ad agency.

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Topics: Project Management, Digital Agencies, Ad Agencies

How to manage common marketing project challenges with Admation

Posted by Jodie Byass on Nov 15, 2017

One of the top challenges faced by marketers today is creating campaigns that are memorable. If you drill down deeper, though, the challenges really begin at an operational level. Exhausting workloads, tedious administration, and ineffectual processes and tools are draining that sweet elixir that drives great ideas - creativity.

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Topics: Admation, Project Management, Ad Agencies, Marketing projects

Best Practice Session 4: How to Manage Ad Agency Freelance Resources

Posted by Jodie Byass on Nov 7, 2017

Managing your ad agency's freelance creative resources can play an integral part in growing your business and providing it with a competitive edge. That is, of course, if you utilise them in the right way.

Here are some tips to make sure your advertising agency gets the most out of its creative resources and freelancers.

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Topics: Resource Management, Ad Agencies

Why standalone DAM software is outdated and integration is the future!

Posted by David Ewers on Oct 25, 2017

What is a ‘traditional’ DAM system?
The Digital Asset Management (DAM) marketplace currently consists of many vendors, all of which have generally followed a similar business model. Most DAM systems exist as a clearly defined standalone product that have their own user interface and unique look and feel. They often feature a proprietary database in which to store all the records and metadata for assets contained within the system.

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Topics: DAM, Industry Updates