Admation Blog

Project Management Hacks #2: Manage Project Resources with Ease!

Posted by Jodie Byass on Nov 6, 2018

Question: I’m a marketing manager in a medium sized organisation. Last year we increased our marketing output substantially and hired a team of designers and copywriters. Meanwhile, I’ve stepped into a marketing project management role. The problem is my resources are always stretched too thin. Projects usually take longer than they should because stakeholders ask for extra work on top of what has been briefed. If it’s not that, then the briefs I receive from the sales reps are always too BRIEF. As a result, my resources do a lot of extra leg work and their work keeps building up, which makes them really irritable. I also never really know what anyone is working day to day.  What can I do to get a better handle on my projects and resources?  

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Topics: Marketing Project Management, Managing Resources, Resource Management Software

Project Management Hacks #1: Call the shots on your approval workflow

Posted by Jodie Byass on Oct 24, 2018

Question: I’m a project manager who works with a great studio team on a range of marketing projects. The problem is that, while we work like a well-oiled machine, it’s tricky managing the approval process outside of the team. We often have too many stakeholders providing feedback on projects and it’s almost impossible to keep up with the daily onslaught of emails. Our designer is forever making late changes because someone didn’t agree with the previous feedback and, in the end, approval rounds just blend into each other. Our deadlines are really taking a beating. The team is frustrated and, just quietly, eating too much sugar. Help! 
Weary PM

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Topics: Approval Workflow Software, Marketing Approval Process, Managing Marketing Projects

Client Win - nib selects admation to help manage its marketing approval workflow

Posted by Jodie Byass on Oct 17, 2018

nib, an Australian health insurer, selected admation as its preferred approval workflow software. We’re thrilled about this new client relationship and look forward to helping nib streamline its marketing content production.

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Topics: Admation, marketing approval workflow, Managing Marketing Projects

Implementing MRM Software Can Boost Your Profits

Posted by Jodie Byass on Oct 15, 2018

It’s one thing to sing the praises of MRM software and its multiple features, but how does it impact your bottom line? As previously outlined, today’s comprehensive MRM provides a one-stop shop to manage marketing resources and projects, from briefing all the way through to final production. Let’s take a look at how implementing MRM software can save you money and boost your profits.

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Topics: MRM, Marketing Resource Management, Managing Resources, Managing Marketing Projects, Resource Management Software