Admation Blog

How to Build a Creative Advertising Agency that Thrives

Posted by Jodie Byass on Sep 13, 2017

Let’s face it, the reason creatives get into this business is to be, well, creative. But all too often poor planning, clunky approval workflow and outdated management tools eat into creative time. If you’re thinking about how to grow an advertising agency and enable full creativity, here are some tips on how to get more structure into your work day and improve your marketing workflow and processes, which will ultimately leave you with more time and head space to be creative.

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Topics: Approval Workflow Solution, Ad Agencies

Best Practices Session 2: Customer Retention Strategies for Ad Agencies

Posted by Jodie Byass on Sep 5, 2017

Statistics for client retention isn’t what it used to be for creative ad agencies. In fact, today clients are only staying as long as two and half years, with other reports indicating that clients ditch one in three agencies every twelve months. So, what does that mean for your ad agency? Well, the thing about statistics is that you can either become one or rise above the status quo.

In this Best Practices session, we’ll provide a number of customer retention tips for ad agencies to ensure they achieve robust, long-term relationships with clients.

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Topics: Approval Workflow Solution, Ad Agencies

Getting the most out of your new project management software

Posted by Jodie Byass on Aug 24, 2017

So you’ve finally selected your new project management software. Now to ensure that you have a successful implementation phase.

Here are our top tips for getting the most out of your new creative project management software drawn on years of industry experience and feedback.

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Topics: Project Management, Ad Agencies

How to Switch Your Agency Project Management Software

Posted by Jodie Byass on Aug 16, 2017

If you’re thinking about replacing your agency project management software, you’re not alone. Capterra Management’s User Research Report highlighted that 44% of companies had utilised different project management software prior to implementing their current one. The top reason for the switch: the old tool wasn’t comprehensive enough.

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Topics: Project Management, Ad Agencies, Marketing projects