Statistics for client retention isn’t what it used to be for creative ad agencies. In fact, today clients are only staying as long as two and half years, with other reports indicating that clients ditch one in three agencies every twelve months. So, what does that mean for your ad agency? Well, the thing about statistics is that you can either become one or rise above the status quo.
In this Best Practices session, we’ll provide a number of customer retention tips for ad agencies to ensure they achieve robust, long-term relationships with clients.