Project Management Update

Admation Blog

Project Management Hacks #4: The chicken and the egg in collaboration.

Posted by Jodie Byass on Apr 16, 2019

Q: I’m new to my role as a traffic manager in a digital agency where I manage a crazy amount of creative projects. I’ve already discovered a few bad habits while managing approvals. For example, my designer is sometimes cc’d in on email feedback and asked by certain stakeholders to make changes before the approval round is completed. The idea is to “save time” but it has the opposite effect of driving up artwork changes if the feedback is later contradicted. There have also been several instances where a team member has been working on a project only to be told to start on a more urgent one – without my knowledge. I’m continually updating and sending out a progress report to keep my team in the loop. Not confusing at all (yes it is!).

How can I improve collaboration to avoid our projects stalling?

Traffic Jam Manager

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Topics: Project Management Software, Managing Marketing Projects, Managing Resources, Marketing Project Management, Collaboration

Supercharge Team Collaboration To Enhance Your Creative Projects

Posted by Jodie Byass on Jan 28, 2019

In a Stanford University study published a few years back, researchers found that collaboration fosters motivation and transforms “work into play”. In other words, collaboration has the ability to create a dynamic environment where people can cross-pollenate and create, a space known to inspire great ideas and work. Still, many teams collaborating on creative projects are caught up in a groundhog day of outdated attitudes, approval workflow processes and tools.

So how do you inspire your team to collaborate in way that is both gratifying for them and productive for your projects?

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Topics: Managing Marketing Projects, Marketing Teams, Marketing Approval Process, Production Teams, Collaboration