Admation Blog

Email approvals: an ancient practice akin to the horse and cart?

Posted by Karla Dondio on Oct 3, 2018

As a freelance copywriter, I write articles about best practices and tips for better managing creative projects. I’m a bit of an efficiency nerd, so I genuinely get a kick out of brainstorming, ‘how can we do this better?’ While Google is my go to for research, I draw inspiration from my in-house studio role as a copywriter and editor in trade publishing. That means I get to experience it too - the good, the bad and, sometimes, the ugly.

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Topics: Approval Workflow Software, Online Proofing, Managing Marketing Projects

Marketing Project Challenges: Managing Your Marketing Approval Workflow

Posted by Jodie Byass on Jul 4, 2018

The marketing approval workflow process relates to the full cycle of creating marketing content, from briefing in a creative project to gathering feedback on artwork to final approval. With the success of marketing campaigns hinging on the quality and timeliness of projects, an effective approval workflow process is critical to the output of marketing content.

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Topics: Approval Workflow Software, Managing Marketing Projects, Online Proofing, Marketing Teams, Marketing Approval Process

4 Costly Mistakes You Can Avoid with Approval Workflow Software

Posted by Jodie Byass on Apr 25, 2018

Advice on how to improve your marketing approval processes exists for very good reason. The bottom line, to excuse the pun, is to save your business money. Whether you like it or not, persistent errors in your approval workflow will financially impact your business on a number of levels.

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Topics: Approval Workflow Software, Managing Marketing Projects, Managing Revisions, Marketing Approval Process, Online Proofing

Benefits of integrating online proofing with resource management software

Posted by Jodie Byass on Oct 17, 2017

All too often, resources are overlooked or not adequately managed when it comes to allocating staff to creative projects. It makes perfect sense then to combine online proofing tools, which help to manage your approval workflow, with resource management software. Here are some benefits of integrating these two handy tools.

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Topics: Resource Management Software, Online Proofing, Admation, Managing Resources, Approval Workflow Software