Project Management Update

Admation Blog

Capitalise on surging video trends with admation’s video markup

Posted by Jodie Byass on Mar 13, 2019

It’s predicted that in 2019, 80 per cent of the online content we engage with will be video-based. So why is video outperforming other types of content?

For starters, video is more accessible for viewers as it utilises the two top senses: sight and hearing. We also process video content exponentially faster than written content. That’s 60,000 times faster if reports are accurate. Subsequently, marketers are finding it easier to illicit an emotional response and build trust through video content.

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Topics: Approval Workflow Software, Admation, Marketing Approval Process, Managing Revisions, video mark up