Simple Marketing Solutions Blog

The relentless pursuit of ROI (return on investment) is a defining characteristic of marketing. We track every click, analyse every conversion, and meticulously calculate the financial return...

What is the biggest problem most marketers face when it comes to meeting marketing risk and compliance requirements? The complexity of the regulations? The length of time it takes legal to get back...

Artificial intelligence (AI) has become a game-changer in marketing, but its integration into the world of marketing approvals requires a thoughtful approach. While AI offers undeniable benefits,...

You’re a creative pro with more work than hours in the day. Your team churns out gorgeous campaigns, but keeping all those moving parts going takes serious project management skills. Without the...

Building client trust is a journey that centres on reliability and the timely delivery of marketing campaigns. Clients have high expectations; they want to see their visions realised through...

Staying on top of project progress is essential for marketing teams, ad agencies creative teams and their internal and external stakeholders. With the increasing number of tasks, deadlines, and...

The efficiency of marketing workflows and processes stands as a pivotal factor in determining the success of a marketing campaign or even the business's success. Behind the scenes of...

Do you regularly spend all day actioning tasks and managing your marketing projects, only to go home wondering what you actually achieved? You are not alone, and unfortunately it is increasingly...

Managing brand assets effectively is critical. This article delves deeper into the complexities of version control and illustrates how marketing project management software is a game-changer in...

Picture this: you're an intrepid explorer, standing on the edge of a vast abyss known as Marketing Project Management. You're equipped with tools, a team, and the promise of treasure—successful...