Admation blog

Tips to Design & Optimise your creative workflow

Posted by Jodie Byass on Sep 14, 2021 12:00:00 AM

For a moment, think about everything that goes into a creative project, from receiving the brief from the client to brainstorming ideas, creating content artwork, reviews, approvals, and more. Sure, for one or two projects, managing these effectively wouldn?t be too challenging.

Now, multiply the number of projects by 10, 20, or even 30, and, suddenly, managing your projects becomes much more complicated. So, it?s a good idea to optimise your creative workflow for it to be as efficient as possible, which will not only enable you to complete projects faster but also allow you to be more productive.

But how should you do this? Fortunately, we?re here to help, and in this post, we?ll show you some tips you can use to design and optimise your creative workflow.

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Topics: Simple Admation, Marketing Approval Workflow

5 Ways Admation Improves the Marketing Review and Approval Process

Posted by Jodie Byass on Aug 16, 2021 12:00:00 AM

Let?s face it; managing creative projects is complicated. You have to keep track of all the steps and stakeholders in the process while keeping an eye on deadlines to ensure you perform the way your client expects you to. Add to that the fact that marketers nowadays have to run various campaigns across various channels, and it doesn?t get any easier.

And we probably don?t have to tell you how easily a project can be delayed and the consequences if this happens. But let?s move on from identifying problems, and instead look at some solutions. With that in mind, we?d like to focus on some of the ways admation can help your creative team overcome the challenges they face, improve your review and approval workflow and keep your marketing projects on track. So, let?s take a look.

 

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Topics: Simple Admation, Marketing Approval Workflow

Admation Named Best Advertising Agency Software of 2021

Posted by Jodie Byass on Aug 10, 2021 12:00:00 AM

Digital.com, a leading independent review website for small business online tools, products, and services, has announced admation among the best advertising software companies of 2021. Researchers examined solutions with features that streamline an agency?s workflow as well as integration tools and reporting capabilities.

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Topics: Simple Admation, Industry Trends, Ad and Digital Agency

Best Practices for growing your ad agency

Posted by Jodie Byass on Jul 12, 2021 12:00:00 AM
To grow your ad agency, you not only need a solid vision, you need to implement failsafe strategies and practices to ensure that you accomplish your goal. The last 12 months are a reminder that we operate in a highly competitive industry and agencies need to be adaptable to cope with the rapidly changing landscape. 
 
So how do you grow your ad agency with the current landscape?  Well here are some best practices for growing and thriving in your ad agency.   
 
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Topics: Simple Admation, Ad and Digital Agency

Managing Creative Teams 2021 and Beyond ? the New Normal

Posted by Jodie Byass on Jun 8, 2021 12:00:00 AM

The COVID-19 pandemic had a profound effect on the world. It changed the way businesses work, how they acquire customers, and, unsurprisingly, the way they market themselves.

As a result, creative teams were not spared any disruption during 2020. They faced new challenges, but going into 2021, they also have a unique opportunity to take advantage of the market evolution and changing customer needs.

But what were the challenges in 2020, and what will be the new normal in 2021 and beyond. Let's look. 

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Topics: Simple Admation, Ad and Digital Agency, Project Management

Tips for Switching Your Creative Project Management Software

Posted by Jodie Byass on May 31, 2021 12:00:00 AM

If you?re thinking about replacing your agency project management software, you?re not alone. Capterra Management?s User Research Report highlighted that 44% of companies had utilised different project management software prior to implementing their current one. The top reason for the switch: the old tool wasn?t comprehensive enough.

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Topics: Simple Admation, Ad and Digital Agency, Project Management

Tips To Deliver Creative Marketing Projects on Time

Posted by Jodie Byass on May 4, 2021 12:00:00 AM

Aah, deadlines. As a marketer you'll face a lot of them. Actually, when you manage creative projects, they?re par for the course. Some of them you make, and it?s inevitable that you?ll miss some. Hey, it happens, and most clients understand if you miss one occasionally.

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Topics: Simple Admation, Ad and Digital Agency, Project Management

Understanding how Creative Operations is transformed with Marketing Project Management Software?

Posted by Jodie Byass on Apr 13, 2021 11:47:00 AM

Marketing managers and creative teams know how much time, resources and effort goes into producing creative work. It's a unique beast, and as a result, each business approaches it a little differently. There is growing recognition that Creative Operations is turning it into a discipline of its own.  Creative operations is generally defined as the art and science of managing the creative process. And it's not just about the projects of marketing agencies, either. Its about how to manage the workflow to produce creative projects from start to finish. In any team, anywhere.

 


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Topics: Simple Admation, Simple Customer Success, Project Management, Creative Project Management

Steps to Create a Pain Free Marketing Approval Process

Posted by Jodie Byass on Mar 7, 2021 12:00:00 AM

Effective marketing has now become more important than ever for a successful business. The tempo of marketing has also increased as many businesses are seeking that competitive edge in the market. That means more ads, more content, more concepts, more proposals, and more presentations.

The problem is that many businesses continue to use a traditional ?chain of command? process for reviewing and approving marketing projects. Inevitably, at some stage, this leads to project delays, budget blowouts, frustration, and irritation. These delays lead to wasted time and missed opportunities, a bad combination for any effective marketing process.

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Topics: Simple Admation, Marketing Approval Workflow

Avoid these common mistakes that can lead to the failure of your marketing projects

Posted by Jodie Byass on Feb 22, 2021 12:00:00 AM

Marketing teams and advertising agencies are juggling a lot when it comes to projects. There are tenders, fierce competition between other agencies, approval processes, assets, legalities, and a raft of other factors that need to be managed correctly for your campaigns to be a success.

With so many moving parts, there is also plenty of scope for errors that can prove to be highly costly and lead to project management failure. Some of the leading causes include:

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Topics: Simple Admation, Project Management

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